Jason Cerezo, a marketing pro, tells the story of one of his first hard-hitting customer service experiences. After receiving what he felt was an unfair complaint from a customer, he vented to his manager.
Here’s what he says happened next:
My manager turned to me and said, “A man walks into a hardware store. He asks for a drill. What does he want?”
“A drill,” I said.
“No. He wants a hole.”
You don’t really want data backup.
You’re reading this post because you’re interested in data backup. Except, you don’t really care about data backup. You care about your data.
If you could keep it safe against loss without backups, you likely wouldn’t be reading this. What would be the point? But you cannot ensure that your data is safe.
And that’s why data backup matters.
What really matters.
As you begin to look for data backup solutions, it’s important to keep your needs and priorities at the center of the conversation. There are a lot of data backup solutions out there. Some of them come with some pretty impressive features. But all the bells and whistles in the world don’t matter.
What matters is making sure you have the information you need when you need it.
In that vein, here are five areas to consider. Don’t get suckered into a solution that doesn’t meet your needs.
1. The right amount of storage.
We know. This seems painfully obvious, but it’s worth mentioning for two reasons.
First, because data backup solutions have different billing structures. Some bill by the gigabyte and some give you a specific amount of storage for a flat fee. Either option can work, depending on how important budget certainty is for you. If you want a fixed cost, go with the second option.
Second, too little or too much storage is a mistake. Too little and you can’t backup all your data. Too much and you’re paying for more than you need.
2. Protection for your data.
Security is a big issue for data backup. You may have heard about Cisco’s recent mishap during which customer data was deleted from Meraki. That’s a pretty big oops.
Cisco has a good reputation as a reliable vendor, so that one incident doesn’t necessarily represent a red flag for using Cisco in the future. However, not every data backup vendor has a reputation strong enough to weather that kind of storm.
Make sure you do your homework before going with a specific data backup service.
3. Onsite and offsite options.
Both onsite and offsite data backup have their merits. Onsite backup allows for much faster data transfer. Offsite backup protects your data in ways onsite backup can’t – like in the event something happens to your brick-and-mortar location.
We recommend both.
4. Version tracking.
This isn’t necessarily an essential, though it is a nice feature. Version tracking allows you to restore previous versions of files should something happen to the most recent copy. No more worrying about Dan in sales accidently deleting an entire spreadsheet of customer data. Just restore the last complete version.
Given that human error is the leading cause of data loss, this option is a good fit for most businesses.
5. Easy recovery.
Imagine a simple data backup scenario. You’ve lost files. They’re files you need. You cannot function without them, so you’re dead in the water.
But you have a backup! So all you have to do is restore that backup. Until you do, you can’t be productive. Now, how important is it that your backup solution allows for quick and easy recovery?
When you need your backup, you typically need it right then. Be sure you have a clear idea of what recovery will look like.
Let PCX help.
These are the high-level considerations for data backup solutions. If you’re beginning to look for the solution that’s right for your business, PCX can make the process much easier.
We have years of experience working with companies just like yours. We’d be happy to help you find a data backup option that’s perfect for your needs. Just give us a call today.